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How it works
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First create a MyClick Hyperlink Frame for use in your advertising
By choosing a photo that is representative of your brand or campaign and adding the MyClick Hyperlink Frame around it. The frame can even make up the entire graphic portion of an advertisement's content, as the main feature. |
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Then place the MyClick Hyperlink Frames into your ads
So that customers interested in your ads can use their MyClick enabled phones to 'click' on your MyClick Hyperlink Frame. Now you've immediately created a meaningful engagement with your customers through - a highly personal device - their mobile phone. |
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Enjoy direct customer interaction with your online advertising
Customers clicking on your MyClick Hyperlink Frames will be directed to your campaign site where they can interact with your brand and get sales related information. Important consumer information may also be captured such as mobile phone numbers and email addresses. |
Why it works
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Immediate response at each customer's own convenience
With MyClick enabled advertising, customers can respond whenever they want by clicking on MyClick Hyperlink Frames. Your customers respond when they want to, they 'PULL' on your offers when it suits them and when they think they will benefit most from the interaction with your brand. When they are on the move, your advertising messages go right along with them. Your advertisement actually becomes part of an extended interactive experience, thanks to the mobile phone. |
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Make your ads work harder for you
Turn all your ads into a direct response channel and immediately get improved ROI across all your media placements. Don't miss any opportunities to attract interested customers. Mobile phone interaction creates some of the most powerful and personal branding opportunities available. Take this opportunity to establish a direct relationship with customers through the placement of each of your MyClick enabled ads.
MyClick's ease of deployment allows you to incorporate it into your advertising with no additional media production cost. All you need to do is include the MyClick Hyperlink Frames within the graphic work. Something your creative agency or in house graphic designers do as they produce each of your campaigns. |
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Need an existing campaign boost?
If your current campaign has already 'gone to market' then consider some adaptation of the creative theme, highlight one of your most attractive offers, then select additional media channels most appropriate for attracting customers' direct response. There are many ways to complement your existing work with additional interactive media. If you need some ideas, just ask us! |
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Measurable
Track the performance of your media placement and creative efforts by getting real-time feedback on user "clicks". Bring a whole new business proposition to your advertising objectives. And when you integrate your online content with your database systems you'll learn a lot about your customers' habits and preferences as well! |
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